Turn UK Planning Applications into High-Value Sales Leads.
Find homeowners about to spend - weeks before they choose a contractor or supplier.
No credit card · UK-wide coverage · Thousands of planning applications tracked every week
Spend 5 minutes a week — instead of hours on planning portals and spreadsheet leads — and unlock better, earlier opportunities.
Simple process
How PD Intelligence works
Find
Discover live planning applications in your area.
Filter
Target only the projects relevant to your business.
Send ready-to-go letters in minutes.
Win
Generate enquiries and secure work before competitors.
The smarter approach
Stop paying for clicks that don't turn into deals
Ads target attention. We target intent.
No bidding wars
Reach property owners before your competitors do.
Stop competing in crowded ad auctions - contact owners directly at the planning stage.
No wasted clicks
Stop paying for clicks that never convert.
Every message goes to a real opportunity - not anonymous traffic that never responds.
No algorithm changes
You control the results - not an algorithm.
No platform updates, no hidden rules - just consistent outreach you can rely on.
Typical Google Ads spend: £1,000+/month·with no guarantee of leads.
And the moment you stop spending, the leads stop too.
Solutions
Built for businesses that win work from home improvement projects
Reach customers at the exact moment they decide to spend — before your competitors do.
Timing is everything — this gives you the first move.
Why it works
Why planning-led direct mail works
Planning applications reveal the exact moment a homeowner is about to spend money — all you have to do is reach them first.
- Planning submitted -> You get alerted -> You send -> You get the enquiry
- Contact homeowners at the exact moment they've decided to spend
- Direct mail reaches the decision-maker at home, Highly targeted = far higher response rates than cold outreach
- No competition at the point of first contact
Most businesses rely on manual searches and generic lead spreadsheets — a time-consuming process that often leads nowhere. PD Intelligence changes that. We surface the right opportunities at the right time, so you can replace hours of work with just 5 minutes a week and gain access to higher-quality, earlier-stage deals.
Direct mail that converts
Planning Data + Visual Direct Mail = Enquiries
- Full professional template builder included, no design skills needed
- Auto-filled homeowners name, address + more from planning data
- Photo strips, QR code, branding and logo placement in seconds
- AI-assisted letter copy generation
- Print-ready PDF, delivered to Docmail or your own printer
Scan
Dear Mr John Smith,
Re: Generate More Enquiries from Approved Planning Applications
Every week, new planning applications are approved in your area. The challenge is identifying these opportunities and contacting homeowners before your competitors do.
With PD Intelligence, you can instantly access planning-led sales opportunities and create professional direct mail campaigns in minutes.
Our platform automatically fills homeowner details, generates personalised letter content using AI, and produces print-ready mail pieces designed to generate enquiries.
No design skills. No spreadsheets. No manual research.
Simply find opportunities, create your campaign, and start winning more work.
Start your free trial today and discover why businesses across the UK use planning intelligence to grow their pipeline.
The PD Intelligence Team





AI Planning Assistant
Finding opportunities is only half the job - converting them is where deals are done.
Close more deals with AI-powered planning outreach
Your outreach gets sharper every time you use it — learning from your letters, targets, and strategy.
What it does today:
- Guides you step-by-step so you always know what to do next
- Turns basic letters into high-response outreach
- Improves your messaging based on what actually works
- Recommends your next best action
How it grows:
- Learns from the letters you send
- Adapts to your tone and approach
- Understands the types of applications you target
- Improves based on your real activity
What's next:
- Predict which opportunities are most likely to convert
- Recommend where to focus your efforts
- Surface trends and emerging hotspots
- Deliver tailored insights for your business
Market Intelligence
UK Planning Trends
See where applications are concentrating — filter by keyword to reveal demand signals for your sector.
Search a keyword to see application counts
Pricing
Start free. Scale as you grow.
No hidden fees · Start in minutes · No credit card · Cancel anytime
One job can pay for years of subscription with PD Intelligence.
Freemium
- Full platform access
- AI assistant included
- Letter template builder included
- One council area
Starter
- Access to 3 councils
- AI assistant included
- Letter template builder
- Positive + Negative keywords
Growth
- Access between 8-25 councils
- AI assistant included
- Letter template builder
- Advanced Positive + Negative keywords
Pro
For multi-site operators, agencies & data-driven businesses
Flexible pricing based on your coverage — from regional to full UK scale
Ready to start?
Your next customer has already applied - you just need to reach them first - New planning applications are added daily across the UK
Start your free trial today — no credit card required for the first 7 days.