Find Homeowners Before They Shop Elsewhere.
Reach customers planning home projects — from kitchens, bathrooms and furnishings through to glazing, lighting, flooring, electronics and more — right when planning permission is approved.
What you sell
Built for retailers selling into home refurbishment
Most businesses waste hours manually searching planning portals or working through generic spreadsheet leads — many give up due to time constraints and diminishing returns.
With PD Intelligence, everything is surfaced for you at exactly the right moment. Spend just 5 minutes a week instead of hours, and access better, earlier opportunities.
Find, filter, mail and win leads using the platform — or leave it all to us. We'll run your searches, manage your mailing campaigns, and deliver results. Send over your quarterly sales spreadsheet and we'll calculate your ROI. Speak to the sales team for bespoke pricing.
Why it works
Why planning-led retail marketing outperforms
- Reach homeowners as their applications reach milestones — Pending → Granted — before they visit showrooms and websites
- Visual direct mail that stands out — not another Google ad
- Filter by application type to target exactly the right project
- Follow up when planning is granted — the highest-intent moment
- Track which letters generated enquiries and repeat what works
Ready to start?
Your next customer has already applied - you just need to reach them first - New planning applications are added daily across the UK
Start your free trial today — no credit card required for the first 7 days.